Cadbury Reduces Egg Packaging by 20 Percent
by Earth 911 on February 21st, 2008
With Easter less than a month away, Cadbury has unveiled a new “eco-egg” product called Cadbury Treasure Eggs, which will be packaged solely in foil instead of plastic or cardboard.
The eggs will still be transported to stores in a plastic tray with cardboard covering. But this packaging will fit 10 eggs, whereas other Cadbury products are individually wrapped. The overall packaging reduction will be 20 percent.
Cadbury has committed to reducing its Easter product packaging by 25 percent as part of its Purple Goes Green campaign. The company hopes to meet these goals by 2020.
Check out Earth 911’s Product Stewardship page for ways that companies and consumers can be eco-conscious with products. To properly dispose of your packaging, use Earth 911’s recycling locator.
11:55 am on February 21st, 2008
[...] cocktailnerd - A blog of most things cocktail and alcohol related wrote an interesting post today on Cadbury Reduces Egg Packaging by 20 PercentHere’s a quick excerptWith Easter less than a month away, Cadbury has unveiled a new “eco-egg” product called Cadbury Treasure Eggs, which will be packaged solely in [...]
11:14 am on February 22nd, 2008
[...] 22, 2008 http://earth911.org/blog/2008/02/21/cadbury-reduces-egg-packaging-by-20-percent/ Cadbury reduces Easter egg packaging by [...]
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