Coca-Cola Debuts Recycling Trailer at Daytona 500


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Coca-Cola chose the largest stage of NASCAR racing to educate fans about recycling with a 24-foot trailer featuring recycling bins and interactive media.

At this weekend’s Daytona 500, Coca-Cola debuted the trailer to encourage fans to recycle aluminum cans and plastic bottles. Every container donated resulted in a donation from Coca-Cola to the NASCAR Foundation.

Coca-Cola has been promoting recycling with several organizations recently, including the National Recycling Coalition and RecycleBank. The company has made it a goal to recycle 100 percent of its containers in the near future.

To recycle your beverage containers locally, use Earth 911’s recycling locator.




10:54 am on February 18th, 2008

[...] Earth 911 » Go Green, Recycling, Reuse & Renewal, Eco News wrote an interesting post today on Coca-Cola Debuts Recycling Trailer at Daytona 500Here’s a quick excerpt Coca-Cola chose the largest stage of NASCAR racing to educate fans about recycling with a 24-foot trailer featuring recycling bins and interactive media. At this weekend’s Daytona 500, Coca-Cola debuted the trailer to encourage fans to recycle aluminum cans and plastic bottles. Every container donated resulted in a donation from Coca-Cola to the NASCAR Foundation. Coca-Cola has been promoting recycling with several organizations recently, including the National Recycling Coalition and Recycl [...]


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